CREATING THE CONTENTS PAGE:


>> Here I began creating my contents page. As a group we decided to go for a simple layout due to the characteristics of our target audience. They are more organised and sophisticated which is refelcted in the layout. We still kept the theme of mustard yellow, black and white in order to promote brand identity which is important as if our target audience see these colours they are immediate asssociations with smooth magazine. As you can see we have started to put the articles and page numbers under subheadings which enables our target audience to find relevent articles easily.






















Here is a continuation of creating the contents page. Here I have started to organise where things need to go and thinking of improvements that needs to made. Generally I like the box which states its a contents page and the date as it clearly addresses what the page is about. However I feel that the subheadings being bigger than the article copy isn't enough to make it stand out and direct the consumer to the desired article therefore it will need to be changed. Lastly, I need to change the size of the copy (the articles) to make it smaller because if I don't there won't be enough room for additional images.


As a group, we discussed the issues we had regarding the contents page and made successful changes. One of the main issues was the fact that the subheading weren't standing out as much as they should be. We resolved this by putting a black box around it and changing the font to white instead of black. By deciding to do this, makes it stand out as the typography is in white which differs the typography of the article which is in black, making to eye-catching which is reinforced by the box around it whilst still keeping the colour scheme of the magazine.
Also we decided to change the page numbers into mustard yellow in order to make it easier for the consumer to differentiate the page numbers from the articles but also to make the aricles stand out more than the page numbers. This also makes the articles more accessible to the consumer as there is less emphasise on the page numbers but are still can be read.
I made the typography smaller to fit in more copy and make space for additional images.
Lastly, the heading the was before called "Extras" is now called "Regulars". This name for the heading made more sense than extras as the articles that will come under this heading will be expected to be in the magazine regularly and be in every edition of the magazine.

Generally, I feel the contents page is improving but there still may be some improvements needed again. I am mainly concerned about the lack of space there is for the additonal imagery that will be included on the contents page so i will have to continue to resize, move and delete aspects of the magazine.